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Enterprise purpose: to work together, shared interests, exploration and innovation; business philosophy: sincere, first, win-win cooperation, the pursuit of excellence; business strategy: an open, fair, fair, safe, convenient, efficient, integrity,integrity, standard; core values: customer first, win-win for service-oriented; cultural concepts: conduct to German-based management of enterprises to the people-oriented services to please oriented; management concepts: attitude is everything, the details determine success, and strengthensense of competition, and create a team spirit; talent philosophy: love talent, expertise and resources, tailored to a full romantic; work concept: having fun, the pursuit of career success and realize the value of life; code of conduct: loving the country and priceshonesty and trustworthiness, and dedication to forge ahead; corporate vision: the largest, but also for the best, to create the largest apple procurement origin market!
The
merchants
of
the
majority
of
Watermelon
growers
and agricultural
agency:
You are good!
I "
Weibei
agricultural
marketing
cargo center
! "
After
nearly ten years of
operation
, and finally
the full establishment of
agricultural and sideline
buying and selling
information
platform
,
the carriage of goods
northern
fruits and
network
team
, logistics and
Internet
system
, thus
,
to make my
producing areas of
agricultural and sideline products
section
of
the short season
from
sales and
the smooth flow of
transportation
,
the
Centre
for
social commitment
:
A
, free use of
a
special
bank account
of
the
agricultural trade
,
the
payment
that is,
throughout the day
Meeting
of the box
ahead of an advance
payment
transactions
in
the
buying and selling
process
more secure
and
convenient
.
Free
to
provide
a
detailed
specification
of agricultural and sideline products
purchase and sale
contract
,
the
terms
of
the
contract
to fully protect
the
customer and
the
purchase and sale of
legitimate rights and interests
.
Free
size of the vehicle
sent to the country
over the
road transport
and rail
and
air transport.
Free
on the Internet
for you to publish
agricultural products and
agricultural materials
purchase and sale
information
,
and
registered
for your
free
personal web pages,
you can
add more
domestic and foreign merchants
.
Five
free
location and
market
of
buying and selling
sources
and origin of
the latest
market price
quotes
,
open up
your
purchase and sales
perspective
.
May
I
center
to become
a good helper
for
you
to get rich
on the road
!
Good assistant
in
the
marketing
of agricultural and sideline products
.
Timely
and
accurate information
will make
you
stable
operation
wins
the
volume
in
the
fierce
market competition
in
the
future
! "
.
It is
your:
"telescope
,
ears
."
Of fruit
to
sell
high-priced
six
Collection
fruits
of
how
to
be sold for
high prices
, it is
farmers
and
engaged in
the
fruit
business
business
issues of common concern
.
After
years of
continuous
observation of
fruit production
areas
as well as
interviews
with
farmers
fruit merchant
,
engaged in
the
fruit
business
success stories
,
analysis
,
summarized
six
Collection
of
fruit
to sell
at high prices
.
Production processes
,
talk about science
.
Production is
the
first
mark
of
the
fruit
,
is
the key to
determining
the
fruit quality
,
whether
the
orchard management
science,
and
to
determine
the
quality
of
the
fruits
,
also affect the
price
and benefits
of
the
fruit
.
Therefore
,
this part
,
the
farmers
must
talk about science
,
such
as
do not use
pesticides,
application of fertilizer
,
in accordance with
organic standards
organization of production,
the
quality
of
the
fruit
to achieve
first-class
,
and
to
lay the foundation
to
participate in market competition
.
Second,
the
publicity
the first place,
is not difficult to
sell
fruit
.
Government departments
as
a
fruit
-
producing
area
, the fruit industry
associations
to
play to our strengths
and
make full use of
the
Internet, television
, radio
, newspapers
and other media
to
publish
the
fruits
of information
, but also
organizations
like
watermelon
, "
" Apple
Festival "
class
activities to publicize the
campaign,
to attract customers
.
Economic conditions
of
farmers
,
can also
spend their own money
to
the use of media
publicity
.
Packaging
change
, the price
doubled
.
As the saying goes
:
the
goods
to
sell
a
skin
.
Fruit
-
producing
area
farmers
and distribution
of
more and more attention
to
the
packaging
of
the
fruit
.
Fruit
packing
towards
the
development
of
two trends
:
First,
the
package to
the
development
of
small
packaging
.
An apple
,
for
example
,
the original carton
in
more
than
20 kg
,
30 kg
are quite common
now
popular
10 kg
packing
.
Second,
gentrification
.
Outside the box
design is very
beautiful
,
with
a
certain
shape
and
gorgeous
and
realistic
picture
is
to attract
people's attention
, the packaging
is changing
,
to
the
wrapping paper
from the
net
,
net
,
box number
three
combinations
.
In addition,
transparent
packaging
,
combination
packaging
, gift packaging,
fruit
packaging
trends
.
The same
fruits
,
different packaging
,
different
selling price
has become the
consensus
.
, Registered trademarks
, and
branding
.
Different regions,
fruit
quality
, so
in
order to make
their own
high-quality
fruit
can
be sold
at higher prices
, you must
apply
to
register their trademarks
,
to create his own
brand
,
to participate in market competition
.
Registered trademarks
do not have to
each
farmers
have
come forward to
register,
can be
a
region
of
fruit
come forward
by the
government department or
farmers
associations
registered
trademark
shared
by
farmers
in
a
region
or a
fruit merchant
.
Storage
,
value-added
is not difficult
.
Fruit
market
in recent years
,
the
fruits
listed on the
peak season prices
low, and
very rare
in
the
off-season
.
Many
local
farmers
,
fruit merchants
, brokers
,
using
cold storage
,
controlled atmosphere cold storage
fruit
packaging, storage
,
and then
supplied to the market
in
the
off-season
in succession
in
the
picking season
.
Under normal circumstances,
10 kg
Red Fuji apple
,
for
example
,
a
box of apples
cost price
of
30 yuan
,
storage and preservation
to the Spring Festival
can be sold
to
50 yuan
, excluding
storage costs
5 yuan
,
a
box
of
fruit
add value to
about $
15
,
benefits are
considerable.
As a fruit
of
the
money
to build
controlled atmosphere
cold storage
,
rental of
cold storage
and
storage of
fruit
.
Six
, fruit
processing,
benefit
multiplier
.
Poor quality
of fruit
can be used
processing methods
to
value-added
.
Can be processed
,
for
example
,
results of
candied
fruit wine
,
fruit juice
.
Farmers
can
sell
homegrown
fruits
corresponding
processing
manufacturers
,
value-added
purpose
.
Characteristics and should have knowledge of the fruit brokers
Definition: sourcing the buyer contact the buyer for the owner of a go-between, specifically for fruit buyers and sellers to facilitate transactions, and the prosperity of the fruit market for the general public to provide more fresh fruit.
Fruit buyers and sellers in the transaction, intermediary services, and to receive some compensation, said the fruit broker.
Characteristics: fruit brokers work the following four characteristics:
1, seasonal.
China has a vast territory, large temperature difference between north and south, fruit habitat of the provinces, to seize the fruits listed season, prepared in advance, and communicate information for buyers and sellers to facilitate transactions, and major cities across the country can eat and new and fresh
fruit.
2, time-sensitive.
No sense of time, it is impossible to do any trading, especially fruits transaction, more closely linked and time, the first step, you can capture the market.
Late step in the fresh products may also be slow-moving, and even rot, therefore, must race against time to cache better than people.
3, and flexibility.
Engage in fruit trading, you want to play it by ear, and profit off, according to local conditions, both with the origin, and marketing to build long-term contact, but also the flexibility to use a variety of ways, multiple channels, open up a wide range of business.
4, the regional.
Fruit quality, price, time to market, and the people's habits, requirements, etc., around the around the features to take advantage of these regular, targeted, in order to receive greater effectiveness.
Work procedures and methods:
1, multiple sourcing.
According to their grasp of fruit wholesale market prices, or hand the needs of the buyer, specialized households linked to the phone, fax or letter and fruit origin, or go to the place of origin to meet directly with the shippers to negotiate.
Supply, to find wholesalers, wholesalers to provide information, including fruit varieties, origin, specialized household name, contact phone, zip code, fruit quality, quantity available, mature time.
3 offer.
Or the first offer of the seller, sub-fruit farm price plus freight to the destination prices.
Or wholesalers to accept the price first, so that the two sides in accordance with the principles of voluntary, mutual bargaining, the final agreement price.
4, like to see.
If the wholesalers to the origin of the spot to see samples, understand the truth better, of course, if they can not look at a sample, preferably by a broker, and then to reflect the true to wholesalers to decide whether the transaction.
5, signed a supply and marketing contracts.
Allow buyers and sellers meet to discuss the relevant issues, consensus, then the contract signed and sealed.
Stated in the contract: the fruit name, quantity, delivery time, packaging mode of transport, prices and other matters should be noted that the advances paid by the buyer, the amount of receipt way, the method of payment, paid in full payment for the time
amount.
6, the two sides signed.
After signing a contract, to pay close attention to time, contact packaging shipping, receiving, to facilitate transactions carried out smoothly, do the middle one-stop service.
7 extraction remuneration.
According to market supply and marketing situation, the tripartite consultation, such as for greater than sales from the supply-side extract a certain amount of agency fee: If marketing is greater than for, can be extracted from the marketing side, the amount of remuneration according to the market at that time, or both
deliberations may be, and write in the contract.
Fruit broker is an intermediary to do the spot wholesale business should possess the following knowledge:
1, the origin of the fruit.
China's fruit growing area of thousands of acres throughout the north and south, coastal and inland.
For example, Hainan, Henan and Xinjiang watermelon; Guangzhou Lo orange, tangerine; Sichuan peaches, money, orange; Hebei, peaches, apples; Shaanxi, Shandong, Liaoning, apples, pears; Dalian, apple, peach; Hainan
, Guangzhou, litchi, banana; Xinjiang, Hebei, grapes and so on.
Varieties of fruit in each place of origin, quality, have their own characteristics, maturity, time to market are not the same, to master the basic situation in order to grasp the precise product information.
2, the nutritional value of fruits.
The fruit is indispensable to people's daily life food, especially with the continuous improvement of living standards, the demand for fruit is also increasing.
Generally watermelon, cantaloupe, peaches, apricots, Li-based summer; winter grapes, apples, oranges, bananas.
In recent years, due to open, to invigorate, regardless of the market of the summer and winter, all year round, fruit to eat anything so what.
Nutrient-rich fruits: for example, apples contain large quantities of sugar, pectin, fat acid, malic acid, citric acid and various vitamins, make up the heart Qi, thirst, tired of hot weather down; grapes containing glucose, tartaric acid, oxalic acid, apple
acid, protein, carotene, vitamin supplement qi and blood, strong bones and muscles and diuresis, bananas rich in protein, fat, sugar, inorganic salts, vitamins, can be heat, intestines, detoxification.
Master these common-sense knowledge, combined with market demand and customer procurement mental to improve their service level and quality of great benefit.
To master the variation of the fruit market, learning marketing, psychology, public relations and other.
Market change with the needs of the people is constantly changing, sometimes invisible and slowly change, sometimes severe and obvious changes, along with significant ups and downs caused by price drop.
Seize the characteristics of changes in the market, resourceful, take the initiative battle.
To understand the characteristics of the spot trading broker.
The use of information quick decisions and immediate action.
Spot transactions, and more intense competition, they must thoroughly understand the market, understand the social, familiar with the business.
Exercise a wide range of public relations, Society and the various people, learn the use of modern communication tools, such as mobile phones, fax and other means, to speed up the contact with the buyers and sellers, and contributed to multiple transactions.
Note:
1, to tell the truth, do practical work
Enthusiastic and sincere service for buyers and sellers, fraud, and can not harm any party, especially in the offer, the choice of process, but also to real, quality assurance, made by sincere confidence between the parties, in order to deal more quickly.
2, to a serious and responsible
Two sides committed themselves to things, especially the terms of the written contract must be honored, well, can not say that is not just not say, does not count, even if Office is not a thing, but also to the two sides talk about the reasons
to explain clearly, and seek understanding.
3, observe
Buyers and sellers trading psychology and sincerity need an intermediary sense of urgency, to prevent buyers and sellers joints, to get rid of the intermediaries, the best form of agreement or contract, binding for the parties are not allowed to breach, or to request a party to pay a certain amount of deposit
.
To follow the rules and regulations of the market management, price law, fair competition, the principle of equivalent exchange, to prevent hoarding, dominate the market, hard sell, manipulation raise prices and other illegal acts occur.
5, not unscrupulous, money-minded, because the broker's aim is to sound services for buyers and sellers should insist on high quality, really fast efficiency, establish a good image.
6, note that shipping links, whether prospective, properly, fast, halfway mistakes, a few days lapse, the loss can not be estimated, a result of the fruits is different from the steel can not be stored for long periods.
Services:
apples
, corn
, watermelon
,
pig
, peach
pear
apricot
, grapes
, persimmons and
persimmon,
pepper
, fertilizer
, charcoal
and other
agricultural products
international
export trade and
the
purchasing consignment
on
behalf
of
the
storage
and transport
,
and for a
railway, highway,
air cargo
transport
business
,
the
above services
have been
formed
in
the
purchase and sale of
the
network system
of
more than a decade
!
Norms,
integrity
and
broad
source
!
Center
"reasonable price,
timely delivery"
business principles;
"
business integrity,
mutual benefit
"
for the purpose of service
;
"pragmatic
innovation, hard work
and dedication"
business philosophy
.
Ensure that
clients and colleagues
between
closely cooperate
and
collaborate with each other
,
and
the successful completion of
the
trade
.
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